Seligmann’s message aligned with Rutgers Business School’s brand: resilient, resourceful, responsible, reinventing.

Professor Farrokh Langdana writes a follow up blog to his earlier webinar that looked at Trump Economics 2.0. He warned that ...

The Rutgers Club is located on the second floor of Livingston Dining Commons in Piscataway. Founded in 1957, the original ...

The Master of Public Policy (MPP) / Master of Business Administration (MBA) dual degree program prepares you for challenging public and private-sector careers at all levels of government and in ...

The undergraduate programs at Rutgers Business School provide students with a strong foundation in the broad functional areas of business. Our programs are intended to equip you with the skills you ...

Markus Taussig’s research and teaching focus on international business and strategy, with a focus on emerging economies—especially those in Southeast Asia. More specifically, he studies how firm ...

Blanche and Irwin Lerner Center for the Study of Pharmaceutical Management Issues ...

Sharon Ryan Lydon, Ph.D.

This session provides a comprehensive view of digital marketing. It starts at the "50,000-foot level" by looking at the trends that are driving the shift of dollars from traditional advertising to ...

Join us to learn more about the program.

Marketing in the digital era has transformed the way companies must think about how they build their brand and communicate with consumers. Effective – and genuine – brand storytelling has become ...