CBSE’s Sugar Board mandate for schools is an example of how simple communication can lead to policy change, says PersonaKraft ...

Contact Customer Support at campaignindia@haymarketsac.com or call +91 022 69047500 ...

Reaches 1.50 lakh users for the video OTT app, with 20% of them being the paying users.

The Israeli content recommendation and monetisation solution provider, Taboola has opened its office in Gurugram, its second office location in India. The adtech player already has an office in ...

Articles written by Kanika Bedi ...

Meet the marketing leaders driving transformation, innovation, and impact across Asia-Pacific’s foremost brands.

Industry veteran Raj Kamble, founder and chief creative officer at Famous Innovations, shares his thoughts on Abby Awards, ...

The future of marketing is not about AI replacing humans—it is about AI empowering humans to do more, faster, and with ...

A collaborative global research conducted by IIM Lucknow faculty highlights the risks of greenwashing for brands.

The OpenAI Ghibli trend was beautiful, fun, and viral. But it exposed cracks in our approach to AI in art, says Oktobuzz ...

Ad volumes for IPL 2025 decline by 1.1% compared to the previous year, according to TAM Sports advertising report for IPL 18.

While the IAB Tech Lab solution is meant to protect advertisers, DoubleVerify has detected numerous cases of deception and ...