资讯

12 agency reviews to know about
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...
Vitaminwater’s packaging overhaul features larger logo and full-bleed labels
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...
AI won’t replace ad creatives who bring big ideas
Technology changes the tools, not the creative process.
Opinion
Why the ad industry still needs junior creatives
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five years after its founder's resignation.
Wendy’s rolls out the red carpet—and free burgers—for redheads in Australia
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...
Girl’s viral Toblerone airport tantrum was an elaborate brand stunt
The LePub effort, which lit up TikTok, aimed to reinforce the chocolate brand’s role as an iconic travel gift.
TRG has still not fully recovered—how its CEO plans to get the agency on the map again
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five years after its founder's resignation.
USTA adds Mustard to US Open campaign
The rapper and avid tennis fan brings a hip-hop beat to a glam-rock classic.