The federal judge who will decide how to limit Google’s monopoly in search is considering its advantage in artificial ...

Search marketers know that visibility doesn’t always equal traffic—and with Google’s AI Overviews gaining traction, the gap ...

As part of a new opt-in experiment, Google is removing the "I'm Feeling Lucky" button and replacing it with an artificial ...

Google will return to federal court Friday to fend off the U.S. Justice Department’s attempt to topple its internet empire at ...

The DOJ won the initial trial, securing a ruling that Google used anticompetitive practices to maintain its monopoly in ...

At issue is whether the tech giant should be forced to sell its Chrome browser or adopt other measures to restore competition ...

U.S. District Judge Amit Mehta will soon decide the future of Google’s vast search business, which he declared an unlawful ...

Paid Search Is More Expensive and Less Reliable The average cost per click (CPC) for higher ed terms is up 45% year-over-year. At the same time, click-through rates are falling, especially when AI ...

Sergey Brin says that AI search performs the kind of deep research that users previously had to do themselves.

AI Max, and its keywordless targeting, is now available to some Google Ads advertisers. The rollout is expected to complete ...

A judge queried lawyers during closing arguments on Friday about how A.I. should factor into his decision, which is expected ...