Apple stock was rising early on Tuesday, recouping some of the losses recorded after President Donald Trump threatened a 25% tariff on foreign-made iPhones.Apple shares were up 1.5% at $198.27 in early trading.

US President Donald Trump’s fondness for Tim Cook is souring. He took several jabs at Apple’s chief executive during his recent tour of the Middle East, likely stemming from his resistance to shifting iPhone production out of China.

Trump was just kidding. After threatening Apple with a 25% tariff if the company didn’t manufacture all its iPhones in the U.S., the White House now insists that the folks won’t have to pay more for iPhones.

Trump told reporters later on Friday that the 25% tariff would also apply to Samsung 005930.KS and other smartphone makers.

A series of shifting and often contradictory tariff policies have left a mess in their wake. Will Trump actually stick to this threat?

For reference, the iPhone 16 and Plus made a splash last year when they debuted pink, teal and ultramarine color options, alongside the standard white and black. The iPhone 16 Pro and Pro Max introduced a new color, desert titanium -- a restrained shade of peach -- alongside the classic natural titanium, white titanium and black titanium options.

Shipments dropped 76 percent in April 2025 compared to the year before, as those from India grew by the same percentage, according to new figures from Canalys. April’s figures are low overall, but skewed by March’s efforts to rush 600 tons of product into the US before tariffs hit.